Blog

5 Unconventional Diwali Campaigns That Broke through Social Media Clutter

November 5, 2019 ,

“There is a 1.07x increase in watching content on Facebook during Diwali.” Brands have always made the best use ofRead More


How to Scale your Startup for More Revenue

November 4, 2019 ,

Do you know “70% of startups struggle with scalability”? Growing a startup into a profitable business requires a clear visionRead More


How to Humanize your Brand with Social Media Marketing Services

November 4, 2019 ,

Humanizing a brand through social media marketing means allowing social media experts to interact with the brand’s audience with aRead More


5 Easy Hacks For Amazon Store Optimization

October 23, 2019 ,

“According to Amazon, brand campaigns that drive consumers to Amazon Stores have a 22% better return on ad spend thanRead More


Why do businesses need a Digital Marketing Agency?

October 21, 2019 ,

Digital marketing is data-driven and targeted brand promotion through digital media. Therefore a digital agency is an advertising agency thatRead More


6 Easy Steps to Create a Winning Content Marketing Strategy

October 15, 2019 ,

Content marketing helps businesses prepare and plan for reliable and cost-effective sources of website traffic and new leads. A goodRead More


Create a Branded Amazon Store in these 7 Easy Steps

October 1, 2019 ,

“Most customers begin their online shopping searches on Amazon. 90% of customers are known to compare prices on Amazon ofRead More


6 Steps to Building a Brilliant AdWords Campaign Structure

September 30, 2019 ,

Google AdWords is one of the most developed advertising platforms that allow big, small and new businesses to have theirRead More


Things You Need to Know About Programmatic Ad Buying

September 26, 2019 ,

“Do you know that 62% of marketers use programmatic advertising to achieve brand objectives?” The process of ad buying hasRead More


5 Best Email Marketing Tools for Startups

September 18, 2019 ,

“80% of business professionals believe that email marketing increases customer retention.” Startups rely a lot on social media marketing toRead More


Mobile Application Design

Top 5 Mobile Application Design Trends in 2019

September 12, 2019 ,

The significance of mobile apps for businesses can be ascertained from the fact that 87% of mobile users spend theirRead More


5 Killer Video Marketing Strategies You Need to Know

September 10, 2019 ,

“A picture may be worth a thousand words, but a minute of video is worth 1.8 million words.” In theRead More


5 Highly Effective Web Design Tips Backed by Research

September 3, 2019 ,

Website design involves the process of developing a website from the initial stages of sitemapping and wireframing to designing theRead More


Why it is important to take risks on Social Media?

August 29, 2019 ,

If you don’t take risks on Social Media somebody else will. We are now in an era of experimentation asRead More


The Best Search Engine Marketing Strategies Explained

August 27, 2019 ,

Internet users conduct millions of searches on search engines like Google, Yahoo, etc on a daily basis. Every time aRead More


Why Successful Digital Marketing Campaigns Are Dependant On Quality Landing Pages

August 22, 2019 ,

“48% of marketers build a new landing page for each marketing campaign.” Landing pages can prove to be a powerfulRead More


How to Use Facebook as a Marketing Strategy For Your Startup

August 19, 2019 ,

Facebook continues to be one of the most popular social media channels in India with 241 million active users. SinceRead More


How does content marketing affect your online sales?

August 16, 2019 ,

“Traditional marketing talks at people, content marketing talks with them.” Be it any business, the basic marketing strategy is toRead More


5 Noteworthy Friendship Day Campaigns of 2019

August 8, 2019 ,

“The holy grail for a marketer is not a transactional relationship but an emotional relationship with the consumer.” The worldRead More


Why Startups Fail -4 Fatal Mistakes!

July 29, 2019 ,

According to research by Statistic Brain, “46% of startups fail due to incompetence and 30% due to lack of experience.”Read More


5 Best Digital Marketing Strategies To Scale Your Startup Globally

July 26, 2019 ,

Well-funded startups like AskMe.com, Auto Raja, Cab Auto all had unique ideas but still failed due to the lack ofRead More


4 Key Financial Metrics That Should Be Measured For All Startups

July 15, 2019 ,

“29% of startups fail because they eventually run out of cash.” Most entrepreneurs are well skilled and informed about theRead More


Best WordPress Plugins 2019

10 Best WordPress Plugins To Install For Your Website In 2019

July 4, 2019 ,

Writing quality content is one of the single biggest factors affecting a website’s visibility in search results. And a necessityRead More


5 Latest Digital Marketing Trends in 2019

July 1, 2019 ,

In the digital marketing arena, businesses are contending with visual trends and messaging as well as technological advancements and theRead More


Social Media Marketing Tips

Best Social Media Marketing Tips to Get More Instagram Followers

June 19, 2019 ,

Since its launch, Instagram has become the ultimate millennial platform for sharing photos. Approximately, 80% of Instagram’s 1 billion activeRead More


5 Best Social Media Campaigns Celebrating Fatherhood

June 18, 2019 ,

June 16 was not just another Sunday, but a day when dads were celebrated for their unconditional love and constantRead More


Psychology of Online Purchasing

June 6, 2019 ,

“Research states that 56% of Generation X and 67% millennials prefer online shopping.” The immense popularity of virtual stores hasRead More


Best UI/UX Design Tips For Website Optimization

June 3, 2019 ,

UI (user interface) and UX (user experience) largely focuses on customer satisfaction, therefore making it an important contributor to businessRead More


Top 5 B2B Digital Marketing Trends In 2019

May 23, 2019 ,

There are many new digital marketing trends that are emerging in the current high-tech and internet connected era and businessesRead More


Best Off-Page SEO Strategies That Are Still Implemented For Website Optimization

May 20, 2019 ,

Search Engine Optimization is a technique that helps generate traffic to a website. This is done by obtaining a high-rankingRead More


5 Brand Campaigns on Mother’s Day That Made the Right Impact

May 15, 2019 ,

“A mother is always the beginning. She is how things begin.” The second Sunday of May has always been special,Read More


How Apollo Hospitals, Bangalore used superior UI/UX to Generate Leads

May 13, 2019 ,

Apollo Hospitals is one of India’s leading healthcare chains known for pioneering the private healthcare revolution in the country. InRead More


6 Things to think of Before Creating a Logo for your Startup

May 10, 2019 ,

To stay ahead of competitors, new and upcoming brands have to fight hard and plan their marketing tactics to targetRead More


Digital Marketing Jobs

Ittisa’s CEO – Sneh Sharma on Landing a Job in Digital Marketing

May 6, 2019 ,

The booming economy of India is seeing a tremendous change in the job market scene. Due to saturation in certainRead More


5 Election Campaigns That Created the Right Buzz on Social Media

April 29, 2019 ,

With the ongoing Indian General Election all set to decide the future of the nation, excitement has reached fever pitchRead More


Refocusing a traditional product to a millennial audience & building brand consideration.

April 26, 2019 ,

KLF Nirmal is a pioneer in the Indian coconut oil industry, with over 75 years of experience. KLF is aRead More


3 Important Marketing Strategy Tips for an Organic Brand

April 19, 2019 ,

According to a report by Assocham and Ernst & Young, “the organic product market in India is growing at aRead More


Must have Elements in a Customer Welcome Email

April 16, 2019 ,

Welcome emails are read 4X times by customers compared to promotional emails, reports a study. Welcome emails receive one ofRead More


5 Tips to Scale your Startup Right

April 9, 2019 ,

On average, 50 million startups are born every year with the vision of becoming a profitable business in the future.Read More


How to Prevent Customer Churn

April 5, 2019 ,

Customer churn is the percentage of customers that have stopped using or purchasing a brand’s product or services during aRead More


Brands Measure Customer Satisfaction

How do Brands Measure Customer Satisfaction?

March 25, 2019 ,

“81% of satisfied customers are more likely to do business with you again if they have a positive experience.” CustomerRead More


Woman's Day 2019

Women’s Day 2019: Unconventional Campaigns by Top Brands

March 14, 2019 ,

The world just celebrated International Women’s Day, celebrating womanhood in all its glory and using the day as an opportunityRead More


The Case for a Mobile Website Over a Mobile App

February 19, 2019 ,

“In 2019, India’s smartphone users number is predicted to reach 1.1 billion.” In order to reach out to a greaterRead More


How to find the right Influencers for your Business

February 15, 2019 ,

Influencer marketing has become one of the most effective ways to get a brand noticed. According to studies, influencer marketingRead More


5 SEO Mistakes to Avoid During a Website Redesign

February 6, 2019 ,

Do you know that goldfish have a longer attention span than humans? This is a very important fact to takeRead More


Reasons your Brand needs Video Marketing

February 1, 2019 ,

“Online video is the Swiss army knife of internet marketing. It really can be used all over the customer lifecycle,Read More


5 Marketing Lessons to Learn from Netflix

January 23, 2019 ,

‘Netflix and chill’ is no longer just a catchphrase, but almost a way of life for most millennials. The mostRead More


The Four Pillars of Digital Transformation in Banking

January 16, 2019 ,

“The starting point for each financial institution will depend on its business strategy, market position and capabilities. But all mustRead More


5 Things You Need to Know Before Going Live on Facebook

January 9, 2019 ,

The advent of Facebook Live changed the playing field for developing content in the digital world. With millions of peopleRead More


2018 Year in Review: 5 Most Impactful Digital Campaigns by Brands

January 8, 2019 ,

“Social Media: Don’t use it to impress people, use it to impact people” – is what brands have followed andRead More


6 Brands that made Christmas magic!

January 4, 2019 ,

The world just celebrated Christmas with great pomp and grandeur. While the streets and dessert plates were full, social mediaRead More


Zero’s Digital Marketing

How Zero’s Digital Marketing Makes the Movie a Social Media Hero

December 18, 2018 ,

“Social media buzz on Facebook and YouTube together contributes to nearly 40% of the first-day box office collection for movies.”Read More


How Airbnb’s ‘Experiences’ Campaign Took Over Instagram

December 12, 2018 ,

“Build something 100 people love, not something 1 million people kind of like.” – Brian Chesky, CEO, Airbnb. Starting inRead More


Business Analytics

5 Reasons Why Analytics is Important for Your Business

November 27, 2018 ,

According to Forbes Insights, “85% of companies are succeeding with analytics.” At one point in time, analytics was only usedRead More


6 Principles of Creating a Landing Page for Higher Conversion Rates

6 Principles of Creating a Landing Page for Higher Conversion Rates

November 16, 2018 ,

“Generating leads and conversions is the top marketing challenge for 63% companies.” Landing pages are undoubtedly the primary way ofRead More


Ask Yourself Before Deciding On Product Packaging

5 Questions to Ask Yourself Before Deciding On Product Packaging

November 12, 2018 ,

“64% shoppers say that they buy products right off the shelf without researching about it, if they like the packaging.”Read More


Advantages of using Instagram's IGTV for business

Advantages of using Instagram’s IGTV for Business

November 2, 2018 ,

According to Hubspot research, 45% of people watch videos for an hour or more each day and almost 79% ofRead More


Common mistakes you're making on your About Us page

Common mistakes you’re making on your About Us page

October 30, 2018 ,

“Research states that one of the most highly trafficked pages on a business website is the About Us page.” TheRead More


6 Ways to cut Marketing Costs without losing out on Business

October 15, 2018 ,

An important aspect of running a successful business and acquiring new consumers is to market the brand’s product or services.Read More


6 Tips To Make Your Website Easier To Navigate

October 12, 2018 ,

“Websites promote you 24/7, no employee will do that.” In today’s time, a brand without a website means only oneRead More


Best Practices for Ecommerce Checkout

6 Best Practices for Ecommerce Checkout

October 10, 2018 ,

“58.6% online shoppers abandon a cart during checkout because of a long and complicated checkout process.” A majority of ecommerceRead More


Actionable Content Marketing Tips For 2018

7 Actionable Content Marketing Tips For 2018

October 3, 2018 ,

“Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads.” Behind the success ofRead More


basic principles of Buzz Marketing

6 Buzz Marketing Principles for Successful Internet Marketing

September 17, 2018 ,

Buzz marketing is a technique which focuses on word-of-mouth communication or the potential of people to speak about the activitiesRead More


Google's Latest Algorithm

Google’s Latest Algorithm Update and How it Affects Brands

September 7, 2018 ,

Google is known to change its algorithm almost 500-600 times every year. While it is true that most of theseRead More


Ways to Market an Ecommerce Store within Budget

5 Ways to Market an Ecommerce Store within Budget

September 4, 2018 ,

It takes a lot of patience, commitment and multiple marketing strategies to market an ecommerce store and increase sales. WithRead More


5 Best Friendship Day Campaigns

5 Best Friendship Day Campaigns by Brands in 2018

August 28, 2018 ,

The first Sunday of every August is welcomed with great gusto, to celebrate friendship. Apart from personal celebrations, the topicalityRead More


How to use Facebook to Increase Traffic to Blogs

Using Facebook to Increase Traffic to Blogs

August 23, 2018 ,

Facebook is one of the most popular social networks in the world, and especially in India- it has more numberRead More


Twitter Followers

How To Get More Followers on Twitter Fast

August 8, 2018 ,

“Truth be told, there are only two kinds of Twitter users: those that want more followers and those that lie.”Read More


online marketing guide

A Simplified Guide to Online Marketing

July 23, 2018 ,

“Business has only two functions – marketing and innovation.” — Milan Kundera (Czech novelist, playwright and poet) Online marketing includesRead More


What is IGTV What It Can Mean For Your Business

What is IGTV & What It Can Mean For Your Business

July 17, 2018 ,

“Video is the way we hang out with friends, the way we pass the time, but the way we watchRead More


Ways to Use Instagram Multiple-Image Post

5 Best Ways to Use Instagram Multiple-Image Post

July 12, 2018 ,

According to a recent study, almost 90% of content used to promote brands are visual. Our brain processes images 60Read More


Top 10 Google Chrome Extensions You Should Try

July 9, 2018 ,

“Smart work pays best. Trust it.” – Conor McGregor Knowing how to work smart while getting the same results isRead More


The Advantages Of Different Types Of Social Media

June 11, 2018 ,

There are 3.196 billion social media users worldwide as of 2018. Whether to connect with people, share news, ideas, photosRead More


9 Ways to Beat Instagram’s Algorithm For Better Reach and More Likes

June 6, 2018 ,

Instagram has over 800 million monthly active users, globally. 25 million brands have a profile on Instagram and over 200Read More


digital marketing techniques

10 Effective Digital Marketing Techniques

May 30, 2018 ,

There is no doubt in the fact that digital marketing has invaded all our lives, surpassing traditional marketing techniques. ButRead More


Optimising Traffic through Google Voice Search

May 28, 2018 ,

Up until not very long ago, internet search was limited to typed inputs by a user. Google, had rolled outRead More


Ways to Improve Your Facebook Ads With Better Targeting

10 Ways to Improve Your Facebook Ads With Better Targeting

May 24, 2018 ,

“Facebook is the number one ad channel for both B2C and B2B companies, with 5 million businesses using Facebook adsRead More


Ways To Drive More E-commerce Store Traffic Without Buying Ads

10 Ways To Drive More E-commerce Store Traffic Without Buying Ads

May 7, 2018 ,

“Over half of the consumer population now prefers to shop online.” In online retail, the foundation of success of yourRead More


Amazing Facebook Features You Need to Know

Amazing Facebook Features You Need to Know

April 25, 2018 ,

“93% marketers use Facebook advertising regularly, which translates to about 3 million businesses that use Facebook to market their business.”Read More


E-Commerce Content Marketing

E-Commerce Content Marketing: 9 Ways to Get Started ASAP

April 18, 2018 ,

“Content is King”- Bill gates Content helps a brand connect with its customers and provides a nice personal touch. GoodRead More


e-Commerce Checklist

E-Commerce Checklist – How to Start an Online Store

April 13, 2018 ,

Around $300 billion revenue is generated every year through online stores and with 206+ million shoppers around the world, thereRead More


How Padman Aced the Social Media Marketing Game

How Padman Aced The Social Media Marketing Game

April 11, 2018 ,

Film marketing that earlier depended solely on positive word of mouth and the odd promotional event, has today evolved intoRead More


digital trends 2018

Trends That Will Take Over The Digital World In 2018!

April 6, 2018 ,

2018 marked a significant change in digital marketing. 226 million Indians are on social media and 26.47% use mobile phonesRead More


April Fool’s Day 2018: The Pranks Brands Played

April 4, 2018 ,

“If you have anything important to tell me, tell me tomorrow cause I won’t believe you today.” This is exactlyRead More


difference between mobile app and mobile website

Mobile App vs Mobile Website- Which one do you prefer?

April 2, 2018 ,

About 650 million people in India use mobile phones out of which 300-400 million own a smartphone. This means thatRead More


Tips For Running Successful Social Media Contests​

Tips For Running Successful Social Media Contests

March 27, 2018 ,

7 out of 10 people play a contest on social media run by a brand. Social media contests are likeRead More


AI in Digital Marketing

March 20, 2018 ,

“Artificial intelligence, deep learning – whatever you’re doing, if you don’t understand it – learn it. Because otherwise you’re goingRead More


Social Media Channels that are Strengthening the Digital Marketing Game

Social Media Channels That Are Strengthening The Digital Marketing Game

March 14, 2018 ,

“92% of marketers say that social media has helped to increase exposure of their business.” Today, the business world knowsRead More


What Digital Marketing Can Do For Your Business

What Digital Marketing Can Do For Your Business

March 12, 2018 ,

Before the marketing world was introduced to digitalization, the most important indicator for key performance was sales. In today’s timesRead More


Online Travelling Portals And How They Use Content Marketing

February 27, 2018 ,

65% of travellers will research online before they decide a destination and the best way of travel. Going by theRead More


FB's Algorithm Update & What to Do to Make Organic Reach Better

Facebook’s Algorithm Update & What To Do To Make Organic Reach Better

February 23, 2018 ,

The New Year definitely began with a surprise for marketers when Mark Zuckerberg announced that Facebook would be making someRead More


How Smartphone Marketing Changed The Advertising Game

February 22, 2018 ,

“If your plans don’t include mobile, your plans are not finished.”  In 2017,  33.4% of India’s mobile user population ownedRead More


What is Blockchain and how it can change advertising

What Is Blockchain And How It Can Change Advertising

February 16, 2018 ,

“The blockchain is an incorruptible digital ledger of economic transactions that can be programmed to record not just financial transactionsRead More


Social Media Marketing Do’s and Don'ts

Social Media Marketing Do’s and Don’ts

February 12, 2018 ,

“Social media reaches farther than we can physically reach with advertising.” Social media is indeed a very powerful tool andRead More


Phases of Brand Launch on Social Media

Phases Of Brand Launch On Social Media

February 6, 2018 ,

Research shows that 82% consumers trust a company more if they are involved with social media. As most people areRead More


5 things you must do before jumping into Paid Online Ads

5 Things You Must Do Before Jumping Into Paid Online Ads

January 29, 2018 ,

“Nothing except the mint can make money without advertising.” Advertising has always been an integral part of marketing and onlineRead More


How to Make your website Mobile friendly

How To Make Your Website Mobile Friendly

January 23, 2018 ,

“According to Google, 61% of users will not return to a site if they had trouble accessing it from theirRead More


How to Run a Successful Social Media Advertising Campaign

How To Run A Successful Social Media Advertising Campaign

January 19, 2018 ,

Social media marketing is not just another trend that has come and will eventually go – it is here toRead More


Questions To Ask Before Running Ads on Social Media

5 Questions To Ask Before Running Ads on Social Media

January 17, 2018 ,

“Doing business without advertising is like winking at a girl in the dark. You know what you’re doing, but nobodyRead More


social media campaigns of 2017

The Best Marketing Campaigns 2017 Review

January 10, 2018 ,

We witnessed a lot of new things on social media this past year, a lot of experiments by big brandsRead More


Influencer Marketing key to brand popularity

Influencer Marketing – The Key To Brand Popularity

December 27, 2017 ,

“Influence will lead marketing efforts by 2020. It’s the most effective form of advertising there is, and when coupled withRead More


Traditional PR Vs Digital PR brand promotion

Traditional PR Vs Digital PR. Which Is Better For Brand Promotion?

December 22, 2017 ,

“Advertising is saying you’re good. PR is getting someone else to say you’re good.” Public Relation (PR) means building brandRead More


Search Engine Optimization Free Tools List

Search Engine Optimization Free Tools List

December 15, 2017 ,

“Building a website without SEO is like building a road without direction.” Almost every other business now has a website,Read More


Tips to Increase Ecommerce Sales

Tips To Increase Ecommerce Sales

December 12, 2017 ,

Digital is affecting the way businesses are being conducted in more and more ways. Traditional brands and consumer driven companiesRead More


Ways to earn money through a website

Ways To Earn Money Through A Website

December 5, 2017 ,

When sites like Facebook, Twitter and Pinterest were mere start-ups, they did not have a concrete monetization plan. Their onlyRead More


10 Common social media marketing mistakes

10 Common Social Media Marketing Mistakes

November 22, 2017 ,

Social media marketing plays a big role in making your business a success in today’s times. With social media, youRead More


corporate identity design tips examples

Top Corporate Identity Design Tips And Examples

November 20, 2017 ,

As Larry Ackerman rightly said, “Identity is cause, brand is effect & the strength of the former influences the strengthRead More


marketing tips best examples

Buzz Marketing Tips and Best Examples

November 15, 2017 ,

Also known as word-of-mouth marketing, buzz marketing means creating a hype about a particular product, service, brand or a companyRead More


expert tips to create good quality content ittisa

Expert Tips To Create Good Quality Content

November 9, 2017 ,

Content marketing is an integral part of marketing in present times as it is one of the most effective waysRead More


hotel web design tips and examples

Hotel Web Design: Top Tips & Examples

November 6, 2017 ,

Web design plays a very important role in almost every consumer driven business but more so in businesses whose salesRead More


Halloween 2017

Halloween 2017: Top Brands that managed to give us goosebumps!

November 3, 2017 ,

Halloween or All Saints’ Eve is a celebration dedicated to remembering the dead, the saints and the martyrs. Popular cultureRead More


Why Is Content Marketing So Important?

October 24, 2017 ,

Content marketing can easily be considered to be the most effective way to reach out to your target audience. ItRead More


Online Reputation Management – Importance & the Immediate Steps to be Taken

Online Reputation Management – Importance & The Immediate Steps To Be Taken

October 16, 2017 ,

Internet is no more a place where you come only for information; it is also a platform where you shareRead More


5-Successful-Social-Media-Campaigns-of-Quarter-3-2017

5 Successful Social Media Campaigns Of Quarter 3 2017

October 12, 2017 ,

Along with several other things, social media has changed the face of marketing in recent years. Reaching out to anRead More


App Design Features And Flaws For Frictionless Engagement

October 3, 2017 ,

The success of a mobile app can be determined best by observing the number of users that keep coming backRead More


The Working Of a Search Engine

The Working Of A Search Engine

September 27, 2017 ,

As the name suggests, a search engine is basically a program that has been designed for Internet users to searchRead More


RTB and Programmatic Ads

An Introduction To RTB And Programmatic Ads

September 12, 2017 ,

Initially, the process of online advertising was pretty direct wherein an advertiser or an agency representing that advertiser, would buyRead More


whatsapp for business

WhatsApp For Business

September 8, 2017 ,

Attaining a verified account on various social media platforms has been a major goal for businesses to establish communication ofRead More


Facebook Advertising Features Which Should Not Be Missed

September 6, 2017 ,

The omnipresent social media platform, Facebook, has gradually evolved to become one of the best channels to reach out toRead More


Adwords features you shouldn’t ignore in 2017

The Adwords Features You Shouldn’t Ignore In 2017

September 1, 2017 ,

Google is notoriously good at releasing updates and bettering their already excellent products. 2016 saw some great features for AdWordsRead More


viral-video_blogimage-2

How To Make Viral Videos On A Small Budget?

August 23, 2017 ,

If you think creating a viral video is all luck or it takes a big entertainment house to make aRead More


future of search

Future Of Google Search

August 17, 2017 ,

The first time we used Google, it marked the start of our online journey. What started out as a sortRead More


11-Powerful-Ways-to-Boost-Mobile-App-Installs

11 Powerful Ways To Boost Mobile App Installs

August 9, 2017 ,

Most developers feel that the toughest job is creating an app out of nothing. The toughest job, however, is takingRead More


5 Unique Friendship Day Campaigns of 2017 in India

5 Best Unique Friendship Campaigns By Top Brands India

August 9, 2017 ,

The world just celebrated Friendship day last Sunday, and one of the greatest witnesses to that celebration is undoubtedly socialRead More


facebook power editor

7 Reasons Why You Should Use Power Editor To Create Facebook Ads

August 2, 2017 ,

Facebook’s Power Editor is the app’s free management tool for ads. The best option for managing multiple ads and campaignsRead More


Ittisa is now Google Partner

The Benefits Of Working With A Google Partner

June 8, 2017 ,

We are proud to announce that we recently became a Google Partner. The badge is an accomplishment for many reasonsRead More


5-rules-for-packaging-design-that-dive-off-the-shelf

5 Rules For Packaging Design That Dive Off The Shelf

May 11, 2017 ,

For years, brands aimed at making products at the lowest cost while maintaining the competent features. Today, that scenario hasRead More


digital-transformation-for-the-purchase-cycle

Digital Transformation Of Insurance Industry In India

January 6, 2017 ,

Opportunities and threats are often two sides of the same coin and it is especially true in the current digitalRead More


Email Marketing

Email Marketing – How To Make It Work For You!

November 29, 2016 ,

People just don’t read emails any more and firms shouldn’t spend on email marketing. If you feel this way, youRead More


conversion-optimization

How Real Estate Is Using Digital Marketing To Grow?

November 18, 2016 ,

Social Media has become an important part of business these days, more and more businesses are taking to Social MediaRead More


impact-of-social-media-on-travel-industry

Impact Of Social Media On Travel Industry

September 21, 2016 ,

Social Media is changing the course of several industries, thanks to its amazing reach and interaction; the Travel Industry thoughRead More


Facebook Canvas Ads: The Next Big Thing In Online Advertising?

August 24, 2016 ,

Facebook is looking to shake the entire online advertising space once again with their new Canvas ad format and ifRead More


Kabali Promotions - Blog Cover

Did Rajinikanth Starrer ‘Kabali’ Manage To Break Social Media?

July 23, 2016 ,

With the grand theatrical release for Kabali taking place today, the most waited film of the year has finally madeRead More


Advertising on Twitter - Blog Cover

Advertising On Twitter – Campaign Types, Advertising Cost & Targeting

July 1, 2016 ,

Advertising on Twitter can help you build awareness and grow your business in real time. Twitter has recently opened upRead More


Integrate Social Media On Website: How To Do It Optimally?

June 9, 2016 ,

To integrate social on Website could be a trickier job because the placement of the social icons could give you detrimentalRead More


How To Use Snapchat For Business?

May 31, 2016 ,

Snapchat for business is the new trend in the Digital marketing which is moving at a frightening speed. There is no denyingRead More


Best Digital Campaigns of 2016 Quarter – 1

May 23, 2016 ,

In today’s world, the digital platform is an inescapable platform; be it through television, mobile, laptops tablets and many more.Read More


Upcoming Social Media Platforms that brands should focus on - Ittisa Blogs

Upcoming Social Media Platforms That Brands Should Focus On

May 18, 2016 ,

Businesses, small and large are using social media to push their brand and reach their target audience which largely includesRead More


Social Media Trends of 2016 - Ittisa Blogs

Social Media Trends Of 2016

May 16, 2016 ,

In 2015, consumer preferences, new software’s and platforms brought about a host of changes and opportunities for all the socialRead More


How Game Of Thrones Uses Social Media

April 25, 2016 ,

Game of Thrones, an American fantasy drama television series is created by show runner David Benioff and D. B. Weiss. TheRead More


Ittisa-blog-Logo-design

Revitalized Logos Creating Pathway For A New Brand Identity

April 19, 2016 ,

A logo is not just a symbol endorsed by an organization, there is a lot more to this graphic markRead More


World T20-Ittisa

Marketing Campaigns Catching On The World T20 Fever

March 31, 2016 ,

With the T20 world cup being played on every screen at your home or around you, it’s safe to declareRead More


Virtual Reality – The Next Big Thing In Digital Marketing

March 11, 2016 ,

Imagine if you could explore the meadows and view the breathtaking sceneries of Switzerland right from your home…Sounds amazing, doesn’t it? Well,Read More


To Support Or Not To Support – Free Basics Is The Question

January 6, 2016 ,

3.2 million Indians support free basics. Do you? Facebook, your daily source of entertainment, your regular routine to beat boredom.Read More


What Women Want – Tips For Selling To Women

December 8, 2015 ,

“If you are selling to women, you need to give them everything a man wants, then a little extra”. SellingRead More


The Mobile Friendly Google Updates

November 20, 2015 ,

  Google algorithm changes and updates have always made e-marketers and websites wary. But not all’s lost with changes that wereRead More


3 Ways To Overcome Changes In Facebook Algorithms

November 16, 2015 ,

The first step to overcoming changes to Facebook algorithms is understanding what they are and how it is important toRead More


digital_marketing

World Wide Writing: Steps To Web Friendly Content Marketing

November 9, 2015 ,

When writing for the web, you know it has to be good enough to attract the right audience. There’s noRead More


instagram-image

The No-nos Of Marketing On Instagram

October 30, 2015 ,

Since its advent in 2010, there has been no looking back for the Facebook-owned social photo sharing app. With moreRead More


The Cosmopolitan Spotlight – Ittisa makes it to the ‘Top Power List’

October 27, 2015 ,

And Our CEO is on a roll – This time around making it to the coveted ‘Power List’ by the BibleRead More


5 Steps To Boost Conversion Rates Through Your Content

October 22, 2015 ,

Content is the king in today’s marketing scenario as businesses use blogs and websites to demonstrate their expertise in theRead More


Top Viral Social Media Campaigns Of 2015

October 15, 2015 ,

2015 has already been a good year for brands on social media. Everyday brands try to connect to you throughRead More


Social Media Optimization – Enhance Your Business With SMO

October 9, 2015 ,

Social media optimization is the next wave of online marketing. If you own a business in this internet age withoutRead More


The Top 5 Digital Media Trends Of 2015

October 5, 2015 ,

So far, it’s been a pretty interesting year for digital media. New trends have emerged which might spell a veryRead More


How To Disable Autoplay In Facebook

September 29, 2015 ,

If you’re active on Twitter, you would have noticed that gif animations and videos are on autoplay. This does notRead More


5 Ways Of Remarketing Advertisements To Boost Sales

September 25, 2015 ,

The main goal of all business in marketing is to drive sales and achieve profit. But most of the businessRead More


social media engagement

The Importance Of Social Media Engagement In Modern Business

September 22, 2015 ,

Social media is a key factor in developing a successful marketing strategy. Statistics reveal that a huge number of peopleRead More


The Psychology And Creation Of Shareable Content

September 17, 2015 ,

What makes you stop by, when you scroll through hundreds of posts everyday online and hit the Like or ShareRead More


The Power Of Effective Design And Development

September 10, 2015 ,

A good website is a combination of many things – content, design, animations, ease of navigation and an overall comfortableRead More


Ittisa: A Digital Media Agency’s Journey to Success

September 7, 2015 ,

The spirit of entrepreneurship is alive in some, but it comes alive and stays that way in so few. ThisRead More


EMail Marketing Design – The power of good email design & content

September 3, 2015 ,

If you are reading this you probably will be having an email address or more, and will be receiving constantRead More


3 Things to Keep in Mind While Developing a Mobile App strategy

August 25, 2015 ,

There is little doubt in the minds of digital media experts that mobile apps are going to be the futureRead More


Ittisa Shining: 6th Annual Women Leaders in India Awards 2015

August 21, 2015 ,

Being a leader in today’s burgeoning business world is a tough job. However, women have taken giant leaps forward andRead More


Why Downloadable Content is Vital to Your Digital Strategy

August 19, 2015 ,

Over the last three years, social media marketing and blogging have grown to become effective tools in raising awareness andRead More


The Best Social Media Campaigns and Changes in July 2015

August 14, 2015 ,

Social media witnessed a flurry of activity and updates last month. While updates and changes are fairly common on theRead More


What Digital Marketers Must Learn From The Recent Google Plus Changes

August 5, 2015 ,

For a digital giant like Google, changes are constant. When two months back it was a major algorithm change, lastRead More


abdul_kalam _inspirational_quote

Inspirational Quotes From People’s President Dr A P J Abdul Kalam

July 28, 2015 ,

He was known as the ‘missile man’. And he inspired a nation for as long as he lived. Former PresidentRead More


How Social Media Campaigns Have Helped Charities

July 22, 2015 ,

Social media is an effective strategy for charities across the world to connect with supporters. Charitable trusts and organizations inRead More


How Digital Marketing Boosted Baahubali’s Success

July 16, 2015 ,

When it comes to shattering box office records, no recent movie has done better than Baahubali. Arka Media Works’ firstRead More


The Importance Of Video Ads In Digital Marketing

July 10, 2015 ,

The digital space today has a life of its own. It is constantly undergoing rapid changes, and evolving tirelessly. So,Read More


Website Design Trends: Scroll Is In, Sliders Are Out

July 3, 2015 ,

One of the biggest design myths that needs to be busted right now is that users don’t scroll. Businesses whoRead More


content_designing_marketing

How Content and Design go Hand in Hand

June 26, 2015 ,

For long, it has been a belief that content and design are two separate disciplines, that one does not haveRead More


digital_marketing_boost

Boost Offline Sales – 7 Ways Digital Marketing Boosts Offline Sales

June 24, 2015 ,

Recent trends in e-commerce have indicated that mobile connected devices such as smartphones and tablets have become the face ofRead More


The Best Ways To Optimise Your Facebook Business Page

June 19, 2015 ,

Online marketing avenues are being made available with increasingly attractive features to businesses. This is because it is guaranteed thatRead More


content_marketing_strategy

Phrases Every Content Creator Hates

June 15, 2015 ,

Creating content for the web is something that all companies do today. They are equipped with manpower to monitor, churnRead More


Internet_promotion

Top 5 Challenges Facing Internet of Things

June 10, 2015 ,

For any business, venturing into IoT is a good move in today’s evolving digital atmosphere. It is estimated that IoT,Read More


Going Social: Dil Dhadakne Do’s Digital Marketing Strategy

June 4, 2015 ,

Zoya Akthar, the director behind the massive entertainer Zingadi Na Milegi Dobara, is all set and ready for the releaseRead More


Door_way_pages

7 Ways to Dodge Google Doorway Page Update

June 3, 2015 ,

Doorway page update – 7 steps to avoid doorway page update from Google. Know how to build a keyword-focused pageRead More


google_update_doorway_pages

A Wake-Up Call From Google-Bid Goodbye To Doorway Pages!

May 29, 2015 ,

If there is one thing every SEO analyst dreads, it’s Google Algorithm Updates. No wonder, because an update demands aRead More


Digital Marketing Agency

Cliches In Every Digital Marketing Agency

May 27, 2015 ,

Life in an agency is loud. Quite literally. It’s not quite a creative digital marketing agency if you don’t haveRead More


website design trend

Top Website Design Trends of 2016

May 22, 2015 ,

Top website design trends of 2016 – Know about the most powerful design trends like flat web, preloaders, innovative scrolling,Read More


The Power of the #Hashtag

May 18, 2015 ,

Did you know that the first hashtag that was used was #barcamp? Or that the first use of the veryRead More


logo_designing

How Important Is Your Logo?

May 13, 2015 ,

Photocredits: nike.com , wikipmedia , adweek.com The Nike Swoosh. The Starbucks Siren. The Twitter Bird. The one thing that theseRead More


8 Top Indian Digital Brands And Their Top Campaigns 2016

May 8, 2015 ,

The digital market has radically changed the way marketers reach across to their audiences. Today, brands keep innovating their SocialRead More


PIKU’s Digital Marketing Success – Promotion Se Hi Emotion!

May 5, 2015 ,

Gone are the days when a simple gif, a grainy clip and a picture on cyberspace could complete your entireRead More


Experimental Marketing – 8 Most Memorable Examples

April 23, 2015 ,

From prank installations to extensive interactive and game-based digital billboards, advertisers have gone leaps and bounds with creative marketing strategiesRead More


Search Engine Optimisation (SEO): Today and Tomorrow!

April 20, 2015 ,

SEO is, in the truest sense, the process of making websites more visible and understandable to search engines and humansRead More


The Curious Case Of Cybercitizens

April 16, 2015 ,

The Internet and Social Media have revolutionised the virtual space. These days, there is no denial that the Virtual isRead More


Real Time Marketing: Living In The Moment and Making it Work

April 5, 2015 ,

Real Time Marketing is a relatively new kid in the town amongst other marketing tools. The whole buzz about theRead More


How to Track Your Social Media Analytics: A Definitive Guide

April 2, 2015 ,

How do you generally ideate, create content and improve engagement on your social media channels? Google, get inspired, tweak andRead More


Things Social Media Experts Say (We are guilty too ;) )

March 30, 2015 ,

1. Who the f**k keeps liking the Facebook posts as an admin? Most annoying stuff ever. Mr. Client, Please makeRead More


Tips To Improve Mobile App Onboarding

March 16, 2015 ,

Every time we open our mobile app store, an array of different apps floods our screen and vies for ourRead More


Facebook’s New Year Gift to Social Media Marketers: Call-To-Action buttons

January 28, 2015 ,

Facebook is here with yet another customized feature for its users and this time around it’s specifically for businesses andRead More


What’s Up? Says WhatsApp To Desktops And Laptops!

January 22, 2015 ,

You are at your office, peering into your desktop screen with no time to spare for the overflowing Whatsapp notificationsRead More


Facebook integrates Speech-to-text feature in Messenger

January 20, 2015 ,

Voice notes have been revolutionary and enjoy huge acceptance among users. However, the innovation had certain glitches. Suppose you areRead More


7 Digital Marketing Trends To Look For In 2016

January 19, 2015 ,

Latest digital marketing trends 2016 – Know about the latest digital marketing trends like brand personalization, visual storytelling, real-time marketingRead More


Mark Zuckerberg’s 2015 Resolution: Facing the Real Book

January 8, 2015 ,

Did you know that sometimes a simple New Year resolution and a Facebook page can lead to produce one ofRead More


10 Design Mistakes to Avoid in Social Media

January 8, 2015 ,

Design, as celebrated graphic designer Paul Rand puts it, is the Silent Ambassador of your Brand. So, a simple mistakeRead More


No More News Feed Spamming With Sales Pitches In Facebook!

January 5, 2015 ,

No More News Feed Spamming with Sales Pitches in Facebook! Here’s another big bang from Facebook to begin this NewRead More


5 Things Every Social Media Marketer Should Know

December 19, 2014 ,

What does a Social media marketer do? Well, a lot more than just posting content & looking at Facebook allRead More


World Food Program turns To Social Media For Providing Syrian Refugees With Food!

December 4, 2014 ,

See those innocent eyes? In just a matter of days, there are chances that she will be hungry, devastated andRead More


Facebook Introduces A Stand-Alone Groups App

November 22, 2014 ,

About 700 million people use Facebook groups every month. There is a group for everything – your apartment community, theRead More


Barred To Use Facebook At Work? Soon You Can!

November 19, 2014 ,

Facebook is preparing an enterprise-focused product named as ‘Facebook at Work’ to enter into the realms of the professional world. ItRead More


Facebook Launches A New Video Tool Say Thanks

November 13, 2014 ,

On this Thanksgiving, do you wish to express your gratitude to someone? Now feel free to express it via Facebook….Read More


Music Lovers Now Have A Dedicated Dashboard On YouTube

November 13, 2014 ,

YouTube has updated its app with a new fully music focused dashboard called “Music”. It features the popular videos andRead More


How To Dominate Mobile Marketing

November 3, 2014 ,

Some of the mobile marketing facts: Statistics say that 1 out of every 5 people own a smartphone and theRead More


Facebook Introduces Safety Check

October 16, 2014 ,

In times of disaster or crisis, people always turn to Facebook to check on loved ones and get updates. QuiteRead More


Http or Https? What Should Be Used For SEO Purpose?

October 14, 2014 ,

Http or Https? Which is a better option for SEO purpose? Let’s find out the pros and cons for using httpRead More


10 Things You Should Know About Social Media

October 4, 2014 ,

Hey!  Welcome! So, Social Media is a huge platform for anything. But, what makes it work? Lets see: PURPOSE KnowRead More


Don’t Hold Your Horses, And Always Keep A Positive Attitude!

September 18, 2014 ,

  We would like to thank RoughPolish for the wonderful and well written article.   (Link to the article)


Strategy

What Are The Best Business Strategies For Start-Ups?

September 8, 2014 ,

What are the primary differences between your company and your competitors? How is your venture unique, and why will yourRead More


Women Football Team

The Sherpa – Living It My Ways

September 3, 2014 ,

noun (pl. same or Sherpas) : A member of the Himalayan people living on the borders of Nepal and Tibet, renownedRead More


Ride the Online Horse

Ride The Online Horse

August 29, 2014 ,

My Television is on, some music playing in the background and what am I doing? I’m surfing the net onRead More


A Successful Graphic Designer

August 29, 2014 ,

Here’s a quick guide for all those designers who want a super successful career ahead!


AB Testing

August 21, 2014 ,

The new Social Media buzz is all about A/B testing to cure your content and optimize it better. It mayRead More


Meet the SHEROES – Sneh Sharma

August 16, 2014 ,

  An entrepreneur, a go-getter- At the age of 26, Sneh Sharma is the quintessential power house. Compassion and warmthRead More


How To Do Mobile Targeting On Facebook Ads

August 16, 2014 ,

Mobile device targeting on Facebook – Know how to target custom audience based on their mobile devices also known asRead More


What Is In Colour ??

August 11, 2014 ,

“Rosy” lips, “Blue” eyes, “Grey” skies, “Green” eyed dragon, “Purple” with rage. What’s in a colour you ask? Well, ARead More


Advertising on Twitter - Blog Cover

Emotions Drive Decisions on Social Media

July 24, 2014 ,

I am a strong believer of Social Media and have full faith in the power of social networks. Social networksRead More


Are you building your brand the right way?

July 22, 2014 ,

The GOAL of one’s life is to Live-It Live-it because we just have one life One life to spread smilesRead More